Enhanced Customer Experience Can Rebuild Trust in Government
As the United States bounces back from a global pandemic and tackles the climate crisis, citizens' expectations of the Federal Government are higher than ever.
Boosting Customer Experience with Customer Data
Collecting and analyzing Customer Data is an essential element of Customer Experience. However, using Customer Data to tailor and improve a Customer’s experience is a tricky scenario to get just right. Using too much data, or too personal of data, can make a customer uncomfortable and turned off. Suggesting a related product or service or offering help, in an authentic way, can make for a delighted customer.
SILab Ideas: Process and Tools for Improving Organizations
A great customer experience (CX) depends on efficient, compelling processes. Process improvement sounds simple enough – just identify a few bottlenecks or weak points, reroute processes, teach the new processes to your employees, and congratulate yourself on a job well done. Right?
Process improvement rarely goes this smoothly and they can be particularly difficult for the Federal Government because the size and complexities of the programs leads to processes that become firmly ingrained in day-to-day work and culture. To get it right, the Government must recognize their weak spots and develop a plan that integrates process improvement with their strategy and with organization change management techniques.
Enhancing Customer Experience (CX) with Behavioral Science and Strategic Communications
Citizens and customers of the government are demanding increased access to more efficient services. Covid-19 has also raised the bar on the need to provide accurate and informative data – in visualizations – to citizens who are becoming savvier about data accuracy and usefulness. Strategic communications are an essential part of raising the bar on customer experience (CX).
How Employee Engagement Drives Customer Experience
Being a leader in Customer Experience (CX) goes beyond just delivering quality products and services to customers. It requires applying a human-centric and empathetic approach to all organizational practices and customer touch points.
Building a Customer-centric Culture in Government
With the emergence of social media and the ability for reviews to go viral, a customer has unprecedented influence on an organization’s image. Because of this, it is critical for an organization to develop a process that makes it easy to build relationships with existing or potential customers and provide them with a positive customer experience (CX).
Using Customer Experience to Set Apart Government Services
Throughout the day, every day, you experience multiple interactions. Whether it be picking up your morning coffee, going to your daily meeting, or something else, you are left with a feeling about a service, person, or organization that, over time, and through constant interaction creates a perception.
Design Thinking Accelerates IT Modernization and Improves the Customer Experience
More and more, Information Technology (IT) modernization programs are improving customer experience for those who interact with agencies. The modernization process identifies new technology that can replace legacy systems or promote electronic processes. A taxpayer’s experience in filing tax returns or a senior seeking public housing are two examples where modernization makes a difference for citizens.